Our 2025 winter campaign is now live, and the campaign toolkit will be available shortly from our campaigns page. In the meantime, see the Don't risk the flu. Get vaccinated today. campaign page on Better Health Channel.
This winter, we know what to do to stay well.
The good news is, getting your flu shot, and staying up-to-date with your COVID-19 vaccinations, will help you, and the people around you, stay well.
Along with simple things like staying home if you’re unwell, these routine winter vaccinations can protect what’s most important to you.
This year, a priority audience for the campaign is parents of young kids aged 6 months to 5 years. There are additional resources included to help promote healthy hygiene habits among kids - another way that we can all stay well this winter.
What you can do to help
This pack contains information and messages tailored to different audiences. You can download the asset for the audience that best suits your network.
You can help by:
- Sharing the materials from this stakeholder kit with your community via social media and digital platforms.
- Printing and displaying posters in this pack at your local community centre, place of work or community recreational spaces.
- Promote the campaign message in your newsletter or on hold messaging.
- Directing people to the Better Health Channel website for current information and updates.
- Keeping up to date with latest influenza vaccination information by monitoring Seasonal influenza vaccine.
Reviewed 14 April 2025
Health.vic
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- Hospitals & health services
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- Rural health
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